Saturday 21 November 2015

Col. Rajyavardhan Singh Rathore inaugurates a Multi Media Exhibition and Signature film on National Film Heritage Mission at IFFI 2015

The Minister of State for Information and Broadcasting, Col. Rajyavardhan Singh Rathore inaugurated an exhibition on National Film Heritage Mission at IFFI 2015, in Panjim, Goa today. The Multi Media Exhibition is curated with a theme of National Film Heritage Mission, a prestigious project of Government of India, for Acquisition and Preservation of Filmic Heritage of the Country. The Mission aims at Preservation, Conservation Digitization and Restoration of film and filmic material. The exhibition organized by National Film Archive of India (NFAI) encompasses posters and audio-visual content from the ‘Restored Classics’ of National Film Archive of India along with technical presentations explaining the processes of film restoration. The Minister took a round of the exhibition and was briefed about the exhibition. 

While appreciating the efforts of the team dedicated for the mission, Col. Rajyavardhan Singh Rathore said that history is of interest to all, similarly the history of Indian cinema is also very interesting. This exhibition depicts how various aspects related to cinema have changed over the years, he added. This preservation work will help the coming generation to see the history of Indian cinema. He also said that this heritage mission is important because of the use of technology in the restoration work. India is one of the few Countries implementing the film preservation and restoration, at such a massive level, in a mission mode, time bound manner, the Minister disclosed. 

He also released a signature film on the National Film Heritage Mission produced by the National Film Archive of India. The film is aimed at creating awareness about the importance of film preservation process and promotion of NFHM objectives. The 3-minute signature film is created with a concept of ‘Cinema is Immortal only if, it is preserved...’. The film has been directed by a Pune based Director, Shri Ajit Wadikar and written by Shri Swapneel Sojwal. 

The Director, NFAI, Shri Parkash Madgum said that the exhibition is a part of spreading awareness about the National Film Heritage Mission which is an ambitious project of the Government of India for restoring the legacy of the country. He also said that the NFAI has restored nearly 300 films and digitized nearly 500 films. The exhibition displays 80 posters and 25 audio-visual clips from the Restored films of NFAI. We appeal all film lovers to come and join hands with NFAI in preserving the cinematic legacy of the country. 

The posters are being redesigned to incorporate some of the glimpses from the film, to depict the story and theme of the film. The audio-visual content has been taken from the restored classics from NFAI collection. The audio kiosk would give a pleasant experience, while listening to old melodies. 

The exhibition is open for all during IFFI, till 30th November. 

The National Film Heritage Mission project, at a cost of Rs. 597.41 Cr, will be implemented in a Mission Mode manner. The objectives of NFHM include assessing the Film conditions and to ascertain the left over life of films, Preventive conservation of 1,32,000 film reels, 2k/4k picture and sound restoration of 1086 landmark feature films and 1152 short films; recording of new picture and sound inter-negatives of each film, Digitization of 1160 feature film and 1660 short films, Construction of Archival and Preservation facilities with global standards, Training and Capacity building programmes in the field of Preservation facilities with global standards, Training and Capacity building programmes in the field of Preservation and Film Archiving in co-ordination with International Agencies. The Mission also aims at IT solution for effective implementation of NFHM by creation of Comprehensive Web-based end to end IT management solution that will keep track of all aspects of the functioning of the mission. 

Shri Sunil Arora, Secretary I&B, Shri Sanjay Murthy, Joint Secretary, Films, Ministry of I & B, Shri C Senthil Rajan, Director DFF and senior officers of the Ministry of I & B and NFAI were also present during the event. 


Courtesy: pib.nic.in

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